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WASHINGTON (AP) — More than a dozen sports leagues and players associations, from the NFL to the PGA Tour, have promised the White House that they will provide more opportunities for people to be physically active and learn about nutrition and adopting healthy lifestyles. The White House announced Thursday that the leagues and associations are participating in the White House Challenge to End Hunger and Build Healthy Communities. The challenge was launched last year as a follow-up to the 2022 White House Conference on Hunger, Nutrition, and Health. The challenge calls on parties with a stake in the outcome to make “bold commitments” toward meeting the goal, according to the White House. The NHL, MLB, MLS, WSL and other sports leagues have made similar commitments, he said.
Persons: Joe Biden, Doug Emhoff, Kamala Harris, Biden, Jose Andres, Elena Delle Donne, Emhoff, he'll Organizations: WASHINGTON, NFL, PGA Tour, White, Communities, Conference, Hunger, Nutrition, Health, President's Council, Sports, & Nutrition, Washington Mystics, NBA, WNBA, NHL, MLB, MLS Locations: United States, Indianapolis
Ellen Hyslop cofounded in 2017 The Gist, a sports media company geared toward female fans. Three years later, Haley Rosen founded Just Women's Sports, making Instagram content about, well, just women's sports. In the male-dominated sports media industry, these female founders have built sustainable and successful businesses around women in sports. In 2022, women's sports received 15% of all sports media coverage, a study by Wasserman's The Collective found. "Every single person at Just Women's Sports adds so much value and is so influential and impactful in the company," Rosen said.
Persons: Ellen Hyslop, Gist, Haley Rosen, They're, Rosen, Billie Jean King, Hyslop, The Gist, That's, King, Kevin Durant, Allyson Felix, Abby Wambach, Sam Kerr, Kelley O'Hara, Elena Delle Donne, Haley, Michele Kang, Wasserman's, We're Organizations: Sports, Nike, Media, Comcast, Labs, King's Enterprises, Elysian Park Ventures, State, Brooklyn Nets, New York Liberty, Philadelphia 76ers, Washington
A look at the best-of-3 first-round series in the WNBA playoffs, which starts Wednesday:No. Season series: Sun, 3-1Game 1: WednesdayConnecticut: The Sun start on offense and defense with Alyssa Thomas, who led the league in rebounding and assists. Connecticut, which made the WNBA Finals last season, had a change in coaches with Stephanie White taking over. New York won the Commissioner's Cup championship beating Las Vegas and is now hoping to win its first WNBA title. Add to that Brittney Sykes, who is one of the top defenders in the WNBA, and Washington could cause problems for New York.
Persons: A'ja Wilson, Wilson, Chelsea Gray, Kelsey Plum, Jackie Young, Candace Parker, Kahleah, Courtney Williams, James Wade, Alyssa Thomas, Thomas, Stephanie White, Brionna Jones, Napheesa Collier, Diamond Miller, Dorka, Teaira McCowan, Natasha Howard, Satou Sabally, Arike Ogunbowale, Rhyne Howard, Cheyenne Parker, Allisha Gray, Monique Billings, Breanna Stewart, Jonquel Jones, Courtney Vandersloot, Stewart, Sabrina Ionescu, Shakira Austin, Elena Delle Donne, Natasha Cloud, Ariel Atkins, Brittney Sykes Organizations: WNBA, Vegas, Aces, Connecticut Sun, NBA, Connecticut, Lynx, Dallas, Wings, Atlanta, Washington, Liberty, New York, Commissioner's, Las Vegas, Mystics Locations: Chicago, Angeles, Vegas, Connecticut, Minnesota, Atlanta, Dallas, York, New, Washington
Data suggests women athletes, who generally earn less on-field than men, rely more on sponsorships for their income. Some sports-marketing firms have emerged to fill the gap, connecting women athletes with brands. And, at the college level, brands are finding young women athletes like Olivia Dunne are among the best-performing partners on social media. A crop of sports-marketing companies has emerged to bridge this gap with a focus on helping women athletes partner with brands. Insider is highlighting seven sports-marketing companies focused on partnerships between women athletes and brands in 2023, based on our reporting and nominations from industry experts.
Persons: Elena Delle Donne, Sabrina Ionescu, Sue Bird, Naomi Osaka, Olivia Dunne, Wasserman, Brew Organizations: WNBA, Nike, Star, The, Forbes, Wasserman
Data suggests women athletes, who generally earn less on-field than men, rely more on sponsorships for their income. Some sports-marketing firms have emerged to fill the gap, connecting women athletes with brands. Below are seven agencies and firms focused on helping athletes in women's sports score brand deals. A crop of sports-marketing companies has emerged to bridge this gap with a focus on helping women athletes partner with brands. Insider is highlighting seven sports-marketing companies focused on partnerships between women athletes and brands in 2023, based on our reporting and nominations from industry experts.
Persons: Elena Delle Donne, Sabrina Ionescu, Sue Bird, Naomi Osaka, Olivia Dunne, Wasserman, Brew Organizations: WNBA, Nike, Star, The, Forbes, Wasserman
WNBA free agency is underway, with teams receiving the green light to recruit stars as of this weekend. Top free agent Breanna Stewart has reportedly made charter flights a key issue for teams wooing her. Private flights are not covered by the league's CBA, but Brittney Griner's return may force policy changes. The 2018 MVP took to Twitter to announce that she's prepared to help "subsidize charter travel for the entire WNBA" by offering her "NIL, posts + production hours." Several current WNBA players, including Nneka and Chiney Ogwumike, Elena Delle Donne, Napheesa Collier, Alysha Clark, Erica Wheeler, Kahleah Copper, and Natalie Achonwa, offered their support in the comments.
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